The Leeway Foundation is a non-profit organization that offers grants to woman and trans artists. They were interested in refreshing their website visually but also functionally, with a desire to rework the backend admin to simplify keeping track of hundreds of grantees from different disciplines and grant years.
My approach for this site was simple – I wanted to make sure that the breath of creativity that these people share had its place to shine. We created individual profiles for each grantee with a space for photos of their work. We cross promoted additional sections of the site where that artist was mentioned, be it an upcoming event or blog article. We created a new way to sort the grantees – with 15+ years of recipients from all different backgrounds, we wanted to elevate them from the standard list. And most importantly, we focused on the homepage – we wanted to create a hub of information so a visitor could get a good idea of what Leeway has to offer, whether an upcoming grant or event. Development on Expression Engine CMS by First Pier Technology Partners.
user experience design
information architecture
website design